What is Keepa? And do you need it to sell on Amazon?

Keepa is a Google Chrome extension that helps users to make informed purchasing decisions on Amazon. This extension is primarily used to track the price of products and provide insights into the pricing history and trends. Keepa's features and capabilities have made it a popular tool among Amazon sellers and buyers alike.

With Keepa installed, users can view detailed graphs and charts that show the price history of a product, the frequency of price changes, and even how long a product has been listed on Amazon. These insights can be used to identify trends and patterns in pricing, which can help inform buying decisions and help users find the best deals.

One of the key benefits of using Keepa is that it provides notifications when a product's price drops or increases. Users can set up alerts for a specific product and get notified via email or push notification when the price drops below a certain threshold. This feature is especially useful for Amazon sellers who want to keep an eye on the competition or buyers who are waiting for a price drop before making a purchase.

Another useful feature of Keepa is the ability to view product data for Amazon marketplaces around the world. Users can switch between different marketplaces and view pricing data and trends for products listed on those marketplaces.

Overall, Keepa is a powerful tool for anyone who shops or sells on Amazon. Its ability to provide detailed pricing insights and real-time alerts make it a must-have for anyone looking to make informed purchasing decisions on Amazon.